Mahindra XUV700 AX7L 2024 First Look
The XUV700 has been immensely successful, but facing competition from newer rivals, Mahindra has enhanced it with significant updates and introduced new features. Since its launch, the XUV700 has enjoyed strong sales, and Mahindra has now addressed any feature gaps while also embracing the trend of all-black styling. Let’s take a closer look at the 2024 XUV700 with its new black package.
Appearance
These updates are mainly for the AX7 and AX7L variants along with a new black theme all over the car. While all XUV700 variants have a new Napoli Black shade, the top-end XUV700 has a further blacked-out look with a new black grille, black alloys, and roof rails.
With the all-black grille, the XUV700 looks more aggressive and an all-black look suits the car although we also wish that the silver skid plate would also be black. At the side, the chrome lining has been swapped out for an all-black look and the black alloys are a tasteful upgrade too.
The rear does not get much in terms of visual changes with the same silver skid plate. The interiors are not all black though and carry forward the same theme although there is more usage of dark chrome on the vents. The more important bit includes the features additions with cooled seats finally being offered although you have to dive into the menu to operate it on the touchscreen. There is also a memory function for the ORVM position along with the driver seat.
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Additions With Cooled Seats
The other highlight being the addition of AX7 and AX7 L with 6-seater or 7-seater configurations. Captain seats in the second row were needed to boost the comfort factor now with the seat being reclinable along with the armrest. There is also a manual boss mode where you can move the front passenger seat.
The equipment levels otherwise have now more connected car tech features than before along with the usual equipment list.
When the Mahindra XUV700 was launched in 2021, it signalled a new era for Mahindra. It was the first vehicle to wear their new twin-peaks logo – a statement of intent from Mahindra to show the world that it was ready to go toe to toe with the big guns. It had powerful petrol and diesel power plants, a robust monocoque, optional all-wheel-drive, and it got ADAS – a first for an Indian automaker. But the competition doesn’t stand still. Tata Motors steadily upgraded the Safari and Harrier, culminating in the thoroughly refreshed models launched last year. And Toyota threw a wrench in the works with the all-new Innova Hycross. Mahindra has now responded by giving the XUV700 a minor mid-cycle refresh. Is it still the segment benchmark? Let’s find out.
2024 Mahindra XUV700 styling
It would be unfair to call this update a facelift because, on the face of it, nothing has changed. The 2024 Mahindra XUV700 is now available in a new Napoli black paint scheme on all variants, while the top AX7 and AX7L can be had with a stealthy all-black theme. This encompasses gloss black roof rails, a black grille, and black 18-inch wheels. Together with the Napoli black paint job, this all-black theme looks decidedly more menacing than the regular XUV700.
If colour is more your thing, then all the other shades previously available on the XUV700 can now be paired with a Napoli black roof for a dual-tone theme. The rest of the XUV700’s exterior remains unaltered. It continues to feature impressive LED headlamps and taillamps with sequential turn indicators, along with its distinctive smart door handles, which I must admit are growing on me.
2024 Mahindra XUV700 interior and equipment
The biggest change to the 2024 Mahindra XUV700 is the addition of captain’s chairs in the middle row of the top AX7 and AX7L variants. Seating capacity goes from seven to six, but the enhanced comfort of the middle row more than makes up for it. The captains chairs are nearly identical to the front seats and are armchair comfortable, offering impressive bolstering, under-thigh support, and even individual armrests.
Front passengers are now treated to ventilated front seats; however, activating them requires one to dive into the infotainment screen, as no dedicated button has been added. The seat memory function has also been updated to now incorporate the outside rear view mirror position. In terms of aesthetics, the air vents and console bezel are now finished in dark chrome, while the seats and door panels continue to be trimmed in white leatherette, providing a nice contrast to the dark exterior.
On the tech front, Mahindra’s Adrenox suite is now capable of over the air updates and now boasts 13 additional features for a grand total of 83 connected car features. The new features include service reminders, alerts for low batteries, and brake pad wear, among other critical malfunction alerts, which are meant to mitigate the risk of failures and improve reliability. Additionally, the new M lens function allows drivers to scan symbols on buttons and telltale lights to find out what they mean.
The XUV700 also retains its impressive array of safety features, including seven airbags, ABS, ESP, driver drowsiness detection, and a robust monocoque that earned it a five-star G-NCAP rating. Add to this the suite of ADAS features, including adaptive cruise control, forward collision warning, automatic emergency braking, and lane keep assist, and you have one of the safest cars in the country.
2024 Mahindra XUV700 engine and drivetrain
The 2024 Mahindra XUV700 continues to be powered by either the 2.2-litre turbo diesel or the 2-litre turbo petrol. The turbo diesel is available in two power outputs: the base model gets 153bhp and 360Nm, while the higher variants get 182bhp and 420Nm with the manual and 450Nm when mated to the automatic. The petrol variant we had on test produces 197bhp and 380Nm of torque and can be mated to either a six-speed manual or a six-speed automatic.
The petrol engine is just as refined and powerful as before, with plenty of bottom-end grunt to haul this three-row SUV to 100kmph in under ten seconds. The engine also stays refined and smooth all the way to the redline. The ratios on the six-speed automatic are also well matched to the torque of the engine, and it is rarely left hunting for gears.
2024 Mahindra XUV700 ride and handling
In addition to safety, the other upside of the Mahindra XUV700’s high torsional rigidity is its impressive handling. For our test, we headed to some wonderful winding roads around Tamhini Ghat, and the XUV700 didn’t disappoint. Body roll is present but well controlled, and the 235-section tyres generate a respectable amount of grip. The steering is light and reasonably precise; however, it does not transmit any substantial feedback on what the front tyres are up to.
The ride quality is similarly impressive, and the XUV700 soaks up the rough stuff with aplomb. The suspension is particularly adept at soaking up the expansion joints on our motorways, which, when combined with its effortless performance, results in a first-rate mile muncher.
2024 Mahindra XUV700 verdict
The 2024 Mahindra XUV700 is an incremental improvement on what was already a very impressive car. While the competition has caught up, the XUV700 is still a well-rounded package that comes in both petrol and diesel guise and with optional AWD. Ex-showroom prices for the 2024 Mahindra XUV700 range from Rs 13.99 lakh to Rs 26.99 lakh for the AX7 diesel AWD with all the bells and whistles. The question of whether or not it can take on the updated Tata Safari will require a full comparison test, but thankfully, you won’t have to wait too long for that. Stay tuned!
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- Luxury that commands attention: Elevating the 2024 XUV700 experience, the AX7L variant now offers ventilated front seats with first-in-segment memory ORVMs linked to the custom seat profiles and the option of captain seats in both AX7 and AX7L variants.
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- Sophistication draped in Napoli Black: The 2024 XUV700 now comes in an all-new Napoli Black colour across variants. Also offering an exclusive black theme on the AX7 and AX7L variants featuring a commanding black grille and striking black alloys.
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- Elegant and unmissable: The 2024 XUV700 introduces stylish dark chrome finishes on the air vents and central console and an optional dual-tone exterior for the AX7 and AX7L variants.
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- Advanced Adrenox suite with FOTA capability: The 2024 XUV700 elevates the driving and ownership experience with 83 connected car features, including 13 new additions such as Ecosense leaderboard, M lens, and toll diary, all enhanced by the convenience of Firmware Over-the-Air (FOTA) updates.
- ASK Mahindra concierge service: Mahindra has also launched a new concierge service ASK Mahindra for vehicle technology-related queries and assistance to get instant support through vehicle e-call on the infotainment. The services can be availed on weekdays 8 AM-8 PM.
Mumbai, January 15, 2024: Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, today announced the launch of the 2024 XUV700. The 2024 XUV700 reflects the brand’s continuous commitment to elevating customer experience. The update is set to resonate deeply with customers, offering enhanced features that add significant value to the already successful XUV700 brand.
Since its launch in August 2021, the XUV700 has surpassed 1.4 Lakh units in sales, making it the fastest product in Mahindra’s portfolio to achieve this milestone. Renowned for its unmissable presence, tough yet sophisticated experience, spirited performance, world-class safety, and sci-fi technology, the XUV700 has resonated with consumers, solidifying its position as the premier SUV suitable for an urban driving experience and extensive highway journeys.
Unmissable presence: Enhanced exterior and interior
The 2024 XUV700 introduces the elegant Napoli Black colour option, enriching its diverse color palette. This sophisticated shade accentuates the exterior with black roof rails, a commanding black grille, and striking black alloys. Additionally, for those seeking a personalized touch, an optional dual-tone color with a Napoli Black roof is available, allowing customers to select a combination that reflects their style. Inside, the AX7 & AX7L variants boast enhancements such as dark chrome air vents and console bezel, adding to the cabin’s luxurious feel.
The 2024 XUV700 will now offer captain seats in AX7 and AX7L, seamlessly marrying luxury with comfort, accompanied by front-ventilated seats in the AX7L variant, taking the driving experience and premium-ness to the next level. Exclusively in the AX7L, the integration of an Outside Rear-View Mirror (ORVM) with a memory function adds a layer of personalised convenience, meeting the expectations of discerning modern customers.
Sci-Fi technology: New innovative features
The Adrenox suite now boasts 13 additional features, bringing the total to 83 connected car features. This includes Firmware Over-the-Air (FOTA) capabilities, enabling seamless software updates similar to smartphone technology, utilising the inbuilt e-sim. The Prognosis feature provides timely updates on upcoming service needs, mitigating the risks of failure and enhancing vehicle maintenance and reliability. Additionally, the M lens feature allows drivers to scan buttons and tell-tale lights on the SUV, offering instant information about their functions.
The advanced features of the 2024 XUV700 are meticulously categorised into several key areas: Prognosis Alerts, Vehicle Status, Location-Based Services, Safety, Remote Functions, Third-Party Apps, and Novelty Connected Features. Access to these functionalities requires an active Adrenox subscription, transforming them into a highly desirable suite of features that significantly elevate the XUV700’s appeal. This comprehensive suite of features, available across the AX3, AX5, AX7, and AX7L variants, not only meets but surpasses existing benchmarks in the SUV segment, perfectly aligning with the evolving preferences and requirements of modern customers.
Mahindra has also launched a new concierge service ‘ASK Mahindra’ for vehicle technology-related queries and assistance to get instant support through vehicle e-call on the infotainment.
Enhanced customer experience – chauffeur training programme
To be available in metro towns, this programme will be conducted once every two months, providing chauffeurs with training by Mahindra experts. The training will cover vehicle functionalities, ADAS systems, handling emergencies, and understanding faults and error signs, ensuring a seamless and comfortable experience for the owner. The pilot phase will start from Delhi and Ahmedabad, with extension plans for other metro cities.
The updated ex-showroom prices for the 2024 XUV700 are:
| Variant | Ex-showroom starting price* |
| MX | INR 13.99/- Lakh |
| AX3 | INR 16.39/- Lakh |
| AX5 | INR 17.69/- Lakh |
| AX7 | INR 21.29/- Lakh |
| AX7L | INR 23.99/- Lakh |
The 2024 XUV700 will be available for bookings from January 15, 2024 with demo vehicles reaching dealerships starting from January 25, 2024 across India.
To ensure enhanced customer experience, Mahindra has enhanced its production capacity and customers can expect faster deliveries of their XUV700.
*For more details on the booking process and prices, please visit the Mahindra XUV700 Website.
Social Media Addresses for Mahindra XUV700
- Brand website: https://auto.mahindra.com/suv/xuv700
- Instagram: @mahindraxuv700
- Facebook: @mahindraxuv700
- Twitter: @MahindraXUV700
- YouTube: Mahindra XUV700
- Hashtags: #XUV700 #MahindraXUV700
About Mahindra
Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality, and real estate.
The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.
Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise/ For updates subscribe to https://www.mahindra.com/newsroom.